A Not So Big and Invincible World
Growing up in the 70’s, before the internet, the world seemed to be incomprehensibly enormous. Furthermore, into my young adulthood it seemed as though the world was invincible to our impact. This idea of thinking the world is invincible is unfortunately a common idea.
With the advent of the internet, in the 90’s, I was able to learn and experience the world in awesome and unprecedented ways. Now in my 40’s and influenced heavily by travel, experience, and education the world has become progressively smaller over the last decade. And, I now understand how unfortunately vulnerable the world is to our impact on it.
When I was wasteful and indiscriminately eating animals I was ignorant to what I was doing to my body, animals, our world, and eventually my son’s future. When I finally became conscientious about my diet I realized I needed to change.
For decades I was acting on the sensation of my diet and activities, like a kid, “if it taste good I want it!” I was not behaving on the premise of knowledge and logic, “If I eat this it will harm my body over time and the world!” There is a lag in the distance of the effect. After all, I don’t become obese right away or get sick right away. Furthermore, it takes time to research these things and really we are the experiment. It can take decades to realize the true effects of what we consume. Then that has to pervade through the media and reverse the mindset of our culture. This lag in knowledge enabled me to be ignorant about what I consumed and deepened my footprint on this planet.
Our collective understanding of the world has evolved over thousands of years. Considering how this occurs on a general population, it is not much different than how my individual understanding of the world has evolved throughout my lifetime. Realizing how my knowledge has evolved has helped me understand how cultures hold on to their religions, societies cling to their governments, how people depend on their diets, and how the world in general has reached it’s current disposition.
When we discover something we enjoy, like tobacco, and mix that in with capitalism corporations find ways to produce and market it as efficiently and powerful as they can. We do this with everything possible; like religion, food, pharmaceuticals, transportation, cell phones, etc… The excitement and availability becomes widespread long before we understand the reality of it.
Tainted Consumer Demand
All of these consumable accomplishments are driven by capitalism and tainted consumer demand. And all of this happens before we know anything about the reality of it’s effect on us and our world. It may take decades, centuries, or even millennia before we do anything about the negative effects of something we adapt into our culture. Maybe it’s like the stages of loss where we collectively go through denial, bargaining, anger, and depression before we ever reach acceptance. Whatever the case, capitalism absolutely is the only winner of our knowledge lag and tainted consumer demand.
Small Winners, Big Losers
Each of us play a major role in these experiments and they effect us all. But, the toll doesn’t stop with humans, the entire world and all species of life are effected as well.
A small percent of humans reap magnificent rewards through this process. They are the driving force that propels these industries. The system enables capitalist to lobby for the perpetuation of their gain. The most disturbing part is, this continues long after we know it’s effects on humans and our environment.
Consider the tobacco industry for example. The US was practically founded on tobacco. At the time, this was such a precious commodity, so much so that governments implemented severe punishments, including execution, to those taking tobacco outside of their country.
For centuries we admired smoking. It seemed like everyone smoked, even doctors in hospitals! Tobacco ads were targeted toward children, smoking was part of the script in most movies, peer pressure was hot on smoking. The smoking industry controlled studies and the media working hard to debunk anything negative about it. It wasn’t until the knowledge lag gap was finally closed through multiple lawsuits and tons of scientific evidence that it became taboo and practically de-legalized in most public situations. But, the fight against tobacco took decades.
Collectively, most knew smoking was bad though long before it became taboo. And as individuals we knew how completely stupid it was long before we quit. But the weapons of influence employed by the industry made it so addicting. They extended their influence through every source possible: making it addictive both physically and mentally.
How could it be that an industry so vast, like the food and drug industries, could be so heartless that they would continue to deceive and push their products into market when they’re destroying and killing millions? This could only be because our system is gravely broken and corrupt.
Becoming vegan threatens the food industry. The food industry is one of the largest industries in the world. In a system that is so insidiously broken and corrupt, our entire world has become victim to our consuming without thinking. The knowledge lag is perpetuated and enforced by the media which is driven by big industry. As a result, the overwhelming majority of people on this planet eat without really knowing what they’re eating and/or it’s effects on the planet and the future of all species.
Nobody Likes to Lose
To make matters worse, people do not like to be wrong or lose anything. And, eating is such a rewarding, daily activity. It’s understandably hard for people to imagine going without something that is so sensational. They’ve developed a taste for their diet. We psychologically crave whatever we feed our brains and bodies. We learn to gravitate toward that, not away from it. We trained our bodies that this is what we eat. So, we condition ourselves with every bite. Changing that would be a lose of what you’re used to.
It seems so much easier to go with the flow. Especially in the hustle and bustle of life. Losing what you may have grown up eating, grilling out the same way you’re accustomed, eating whatever is available at parties, eating what others want, eating exactly what’s on the menu, eating what your significant other or parents cook, that’s all a lot to lose! Then to further compound this epidemic issue, we are constantly bombarded with ads, myths, the illusion of convenience through industrialized availability, and social pressures.
Again, the advent of the internet has enabled us to spread knowledge and narrow the gap of knowledge lag. There are a lot of amazing documentaries out there as well. Only, we’ve already dug so deep, killed so many, and destroyed so much. We do not have anymore time to waste as we continue to lose loved ones, hurt ourselves, keep harming animals, and destroy our precious planet. Collectively we need to wake up and turn this boat around.
Come Back to Earth!
You eat to give your body nutrition. It doesn’t have to be overstimulating. You will physiologically adapt fast to appreciating the basic taste of a healthy diet. You will feel great knowing this is all you needed to fuel yourself. Then you will be energized to use your body to enjoy life more powerfully.
Remember, it’s about what is nutritious, not what “used to be” delicious. An apple, pear, peach, banana, grapefruit, orange, watermelon, etc… is delicious.